Hello,

My name is Cameron Merriwether & I’m a product designer with a dynamic background in delivering end to end solutions that drive business outcomes.

What I do

User Research & Usability Testing

Leveraging user insights ensures designs are deeply aligned with audience needs, increasing product usability and market relevance. This approach minimizes costly iterations by addressing user pain points early on, resulting in products that resonate and perform effectively.

Prototyping & Wireframing

Quickly translating ideas into prototypes allows for efficient feedback loops and early validation of concepts, accelerating project timelines. These deliverables help stakeholders visualize and refine functionality, ensuring we deliver exactly what users need and want.

Design System Development

My experience in building robust design systems ensures consistency and scalability across platforms, reducing design and development time. A well-structured design system enhances brand coherence and enables teams to focus on innovating rather than re-creating components, leading to faster, high-quality project outcomes.

Interaction Design

My experience in creating responsive and meaningful interactions supports products that feel dynamic and intuitive. Well-thought-out interactions enhance usability, guiding users effortlessly and adding delight to the experience, which can significantly boost product satisfaction and adoption.

UI/UX Design

With a keen eye for creating intuitive, visually appealing interfaces, I enhance user satisfaction and engagement. Strong UI/UX foundations lead to seamless, enjoyable experiences that meet business goals and drive user loyalty, ultimately supporting product adoption and growth.

Workflow & Process Optimization

I streamline workflows to improve team efficiency and consistency, reducing redundancies and enabling faster, higher-quality delivery. This results in smoother project execution and a more collaborative environment that fosters innovation and keeps projects on track.

Design System Management

Powerful Web 

Powerful Web is a digital solutions provider empowering utilities with websites and digital experiences. This collaboration involved the development of a global design system that would better support their production needs as they’re business continues to grow. Overall the project reduced production time significantly and produced 1023 components, 2340 variables, and 55 collections supporting 55 styled themes over the span 1.5 months. The project not only enhanced design efficiency but also showcases the benefits of prioritizing design management with evolving business needs.